Friday, January 08, 2010

Changing the Story: Story-Based Strategies for Direct Action Design

Direct Action as Storytelling
Narrative Power Analysis
Direct Action at the Point of Assumption
Story-Based Strategy
1. Framing: Meta-Verbs and Action Logic
2. Characters: The Messenger is the Message
3. Show Don’t Tell: Engage with Values
4. Foreshadow: Tell The Future
Towards New Stories

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