Friday, July 09, 2010

LAKOFF ON OBAMA




policy issues: the banking system, education, energy, health care. But beyond policy, there will be a vision of America—a moral vision and a view of unity that the pundits often miss.

Obama Code. to express his moral vision indirectly, connects with “cognitive unconscious.” deepest ideas simply structure what he is saying. “code” refer to
communication or morality.

Obama Code is both moral and linguistic at once. budgets are moral documents

Behind the Obama Code are seven crucial intellectual moves
1. Values Over Programs
2. Progressive Values are American Values
Progressive thought rests on the value of empathy, putting oneself in other people’s shoes, seeing the world through their eyes, and therefore caring about them. second
acting on that care, taking responsibility both for oneself and others, social as well as individual responsibility. third is acting to make oneself, the country, and the world better. Obama has called an “ethic of excellence”, creating “a more perfect union” politically.


those values, beginning with empathy, lie historically behind the human rights expressed in the Declaration of Independence and the Constitution. Obama
provided the logical link. Empathy is not mere sympathy, but responsibility to act on that empathy—to be “our brother’s keeper and to act to improve ourselves, our country, and the world.

The logic is simple:

Obama has maintained “progressive” values but from his perspective, he is not a progressive; he is just an American. That is a crucial intellectual move.

3. Biconceptualism and the New Bipartisanship
4. Protection and Empowerment
5. Morality and Economics Fit Together
6. Systemic Causation and Systemic Risk
7. Contested Concepts and Patriotic Language
It’s Us, Not Just Him

Summary

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